Things are moving faster across the World Wide Web. One half of all local searches are performed on mobile devices. According to projections mobile Internet usage will overtake desktop before 2014. If you company's website isn't Smartphone friendly then your online audience will be diminishing.
Local consumers who use the mobile web are not having their expectations met. Most of them are getting frustrated while browsing and are reporting disappointment with poor mobile performance.
Mobile Computing
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Mobile users' expectations are not being met, the majority experience slow or unreliable mobile performance which includes websites that cannot be found, websites that cannot be seen and websites that do not load.
62% of mobile web users expect websites to load as quickly or even faster than on their desktop or laptop computer, but more than a third report that websites load slower on their mobile.
Over half of local mobile web users had problems accessing a website in the past year. Over 82% of users say that they would access websites more often from their Smartphone if the experience were fast and reliable, with 41% revealing that they are unlikely to return to a site they've had trouble accessing from their phone and 64% saying they wouldn't recommend the site. Can you imagine what that means for your business?
User expectations for mobile continue to increase reason why companies have to start meeting mobile users' expectations for fast and reliable experiences. As a result companies should start taking advantage of the opportunities being provided by increased mobile access.
Consumers are using Smartphones to gather information about products and services by: reading reviews, participating in online chats, looking for coupons based on geo-tagging, look for locations in online maps, comparing similar products, etc.
51% of Smartphone users are more likely to make purchases in businesses with friendly mobile websites. However, only 4.8% of businesses have this type of websites.
Most businesses have good to great websites until someone browses on a SmartPhone or an iPhone - and then the experience is not good. Smart Phones are booming with millions being sold every month. It is a lost marketing opportunity. Take a decision and get in front of your clients with a friendly Smartphone website.
Welcome to the Mobile Web
The Duenitas Digital World is a Miami based marketing company covering South Florida, the Caribbean, Mexico and Central America.
The Duenitas Digital World designs beautiful, memorable media and develops original creative solutions. The Duenitas Digital World specializes in internet technologies that will provide long-term solutions to your business. They are able to take the next step for you with a complete online package that includes your own "Social Networking Suite" and "Smarthphone friendly websites"
Website: http://www.theduenitas.com
Facebook: http://www.facebook.com/TheDuenitasDigitalWorld
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